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How to write the FAQ your AI receptionist needs

An AI receptionist is only as good as what it knows. Write down what customers really ask, answer in a sentence or two, and decide what it must never say.

4 minute read. Updated 21 October 2026.

The fastest way to improve an AI receptionist is not a cleverer model. It is a better list of questions and answers. Here is how to write one in an afternoon.

Start from real calls

  • List the ten questions you answered most often last month.
  • Check WhatsApp and email too: customers ask the same things there.
  • Add the questions your staff dread: complaints, refunds, urgent cases. Decide who handles them.

Write each answer in one or two sentences

Answer the question that was asked, then offer the next step: book a slot, take a message, arrange a callback. Long answers sound tiring when they are spoken aloud.

Decide what it must never say

  • Prices you have not approved, or any price for work it has not seen.
  • Medical, legal or financial advice.
  • Promises about timing or results.
  • Anything about another customer.

Mark the answers that change

Opening hours, prices and promotions change. Put a review date beside them so the assistant never repeats last year's offer.

Test it before it goes live: paste your FAQ into Teach It Your Business and ask it questions in your customers' own words. Wherever it says it is not sure, you have found a gap to fill.

General information for businesses, not legal advice.

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